Demand Generation Lead

_Who We Are_ An industry leader in facilities services and management, Transblue is focused on providing incredible customer experiences to fulfill our vision of contributing to the causes we support, both locally and globally.
We're an agile, engaged team fueled by being the best in industry service provider for every company that joins us in our mission to “Change the World.
” In fact, we have been recognized #1 on the Puget Sound Business Journal Corporate Citizenship List in our category two years in a row.
As a rapidly evolving company, we offer an environment where every idea counts, and every team member is a key player in our success.
_The Role_ We are seeking a Demand Generation Lead, a strategic role at the heart of our marketing team, tasked with crafting and implementing comprehensive strategies to enhance market awareness, generate leads, nurture prospects, and optimize conversion rates.
Your mission will be to drive revenue growth through targeted campaigns, leveraging data to refine and enhance our demand generation efforts continuously.
_Your Responsibilities Will Include:_ Developing and executing innovative demand generation strategies to drive market awareness and lead acquisition.
Crafting and managing lead nurturing programs to move prospects through the sales funnel.
Analyzing and reporting on campaign performance, using insights to optimize future tactics.
Collaborating with sales and marketing teams to ensure alignment and maximize impact.
Leveraging the latest in digital marketing techniques and technologies to reach and engage target audiences effectively.
_Who You Are_ A strategic thinker with a passion for driving growth through targeted marketing initiatives.
Analytical and data-driven, skilled at interpreting data to inform decision-making and strategy refinement.
Collaborative and communicative, adept at working across teams to align goals and strategies.
Innovative and proactive, always seeking new and effective ways to reach and engage target audiences.
_For This Role, Your Background Should Include:_ Proven experience in developing and executing demand generation strategies.
Strong analytical skills, with a track record of using data to improve campaign performance.
Experience with digital marketing tools and platforms, with a knack for leveraging technology to enhance marketing effectiveness.
Excellent communication skills, with the ability to convey complex ideas clearly and persuasively.
A results-driven approach, with a focus on achieving measurable outcomes in lead generation and revenue growth.
_Nice to Haves:_ Experience with marketing automation and CRM tools.
A background in B2B marketing, particularly in the services or technology sectors.
Expertise in content marketing and inbound marketing strategies.
Job Type: Full-time Pay: $75,000.
00 - $95,000.
00 per year Benefits: * 401(k) * 401(k) matching * Dental insurance * Health insurance * Life insurance * Paid time off * Vision insurance Schedule: * Monday to Friday * Weekends as needed Ability to Relocate: * Everett, WA: Relocate before starting work (Required) Work Location: In person